Monday, March 9, 2009
Miley Cyrus taking marketing sociologist advice?
So she partly followed my advice. It wasn’t Good Morning America, but it was The View this morning, one of Disney's ABC shows. Where were all the promos last week promoting this appearance? Will she be doing Kelly & Regis, Mike & Juliet?
Here’s a marketing sociologist tip for network (and local) TV. Not only put those promos on your station, post to YouTube and MySpace, plus send a Twitter out about them.
Saturday, March 7, 2009
Miley Cyrus trying for $500,000 per day?
Best policy in life: if you make a mistake, admit it. Turns out Miley Cyrus does have a new product out. At 16, she has published her autobiography, “Miles to Go.”
$15 – movie
$15 – soundtrack
$20 – book
$20 – deluxe edition of soundtrack, probably in June