
Welcome to the 21st Century. Veteran rockers U2 worry about sales and 19 years old Taylor Swift is selling out concert tours in minutes, like Miley Cyrus did in 2007 but could not in 2009. Music industry is fickled and rapidly changing.
Tweens (U.S.) are a $300-billion economic force, same as Miley Cyrus' or Jonas Brothers' weekly allowance. World's first marketing sociologist with an MBA in marketing and years of experience for nation's largest companies in marketing, public relations and journalism helps market to tweens.
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